{"title":"BABY CARE","description":"\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 6.0pt;\"\u003e\u003cspan style=\"color: #1f2022;\"\u003eGentle Care for the Most Precious Little Ones.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 6.0pt;\"\u003e\u003cspan style=\"color: #1f2022;\"\u003eThe earliest days with a new baby call for the gentlest, most thoughtful products — and our baby care collection delivers exactly that. From soft, safe essentials that make bath time and bedtime routines a joy to the practical care items every new parent needs, every product is carefully chosen for quality, safety, and that extra layer of thoughtfulness that makes it feel like a little gift in itself. Whether you're preparing for a new arrival or shopping for a baby shower, you'll find beautifully chosen baby care essentials right here at Phina.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"laundry-detergent","title":"Laundry Detergent","description":"\u003cul\u003e\n  \u003cli\u003eNet Weight: 33 fl oz. | 1 L\u003c\/li\u003e\n  \u003cli\u003e22 loads\/bottle\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Phina Shop","offers":[{"title":"Classic","offer_id":45390756741290,"sku":"138338","price":27.0,"currency_code":"USD","in_stock":true},{"title":"Lavender","offer_id":45390756905130,"sku":"141548","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/products\/sku_5020100310_01_1600x.progressive_424ea442-4276-43bd-9466-17a478e75878.jpg?v=1776978722"},{"product_id":"newborn-gift-set","title":"Newborn Gift Set","description":"\u003cul\u003e\n  \u003cli\u003eThe perfect gift for newborns and babies.\u003c\/li\u003e\n  \u003cli\u003eSet includes 8 ounces of Newborn 2-in-1 Hair \u0026amp; Body Wash and Super Soft Lotion.\u003c\/li\u003e\n  \u003cli\u003eGentle formulas developed for baby’s delicate skin.\u003c\/li\u003e\n  \u003cli\u003eMild enough for daily use; can be used on newborns and babies with sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eClinically-tested for sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n  \u003cli\u003e2-in-1 is tear-free and nut-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003esuper soft lotion directions\u003c\/strong\u003e\u003cbr\u003e\nPour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003enewborn 2-in-1 directions\u003c\/strong\u003e\u003cbr\u003e\nPour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.\u003cbr\u003e\n \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119387365546,"sku":"144421","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/newborn-set_480x_013553c0-809c-41f2-9935-6d8d05e173c8.jpg?v=1776978732"},{"product_id":"newborn-2-in-1-hair-body-wash","title":"Newborn 2-in-1 Hair \u0026 Body Wash, 16oz","description":"\u003cul\u003e\n  \u003cli\u003e High moisture formula nourishes and conditions delicate skin and hair.\u003c\/li\u003e\n  \u003cli\u003eGently cleans hair and body without removing natural moisture from the skin.\u003c\/li\u003e\n  \u003cli\u003eCalming, soap-free formula rebalances skin's pH, and provitamin B and vitamin E keep hair healthy and shiny.\u003c\/li\u003e\n  \u003cli\u003eMild enough for daily use; can be used on newborns and babies with sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eOur plant-based formula is made without Parabens, Phthalates, Sulfates, PPGs, and Dyes. \u003c\/li\u003e\n  \u003cli\u003eTear-free\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n  \u003cli\u003eLavender and Fragrance-Free Products are both dairy-free and vegan. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nPour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.\u003cbr\u003e\n \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119401783466,"sku":"144422","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/newborn-2in1-16oz_1200x630_ca220f49-b30a-4710-87bb-4ee6015d609c.jpg?v=1781798777"},{"product_id":"super-soft-baby-lotion-16oz","title":"Super Soft Baby Lotion, 16oz","description":"\u003cul\u003e\n  \u003cli\u003e Daily care is key for healthy skin – morning and evening routine recommended; moisture maintenance for chronic itchiness helps to avoid the onset of irritation.\u003c\/li\u003e\n  \u003cli\u003eMild, fragrance-free formula hydrates compromised skin helping to improve its natural barrier function.\u003c\/li\u003e\n  \u003cli\u003eFormulated with antioxidants known to help safeguard from environmental elements.\u003c\/li\u003e\n  \u003cli\u003eMild enough for daily use; can be used on newborns and babies with eczema-prone and sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eOur plant-based formula is made without Parabens, Phthalates, Sulfates, PPGs, and Dyes.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nPump baby lotion into your hand. Rub both hands together to warm lotion. Gently apply baby lotion to face and body. Can also be used at diaper change. \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119444447402,"sku":"144423","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/GUEST_a9b84f15-d0b2-4f33-b60e-1161cacf1e48_600x600_webp.jpg?v=1780001835"},{"product_id":"ultimate-ointment-5oz","title":"Ultimate Ointment, 5oz","description":"\u003cul\u003e\n  \u003cli\u003e Awarded the Seal of Acceptance by the National Eczema Association.\u003c\/li\u003e\n  \u003cli\u003eThis fragrance- and steroid-free, over-the-counter product helps soothe “the itch.”\u003c\/li\u003e\n  \u003cli\u003eActive ingredient Zinc Oxide helps protect and enhance the natural healing process.\u003c\/li\u003e\n  \u003cli\u003eCreates a moisture-repellent barrier between the skin and sources of irritation.\u003c\/li\u003e\n  \u003cli\u003eNatural anti-inflammatories, bisabolol, and allantoin, help to reduce redness and inflammation.\u003c\/li\u003e\n  \u003cli\u003eDeveloped for eczema and diaper rash, as well as cracked, ultra-dry, and chapped skin.\u003c\/li\u003e\n  \u003cli\u003eParaben-Free\u003c\/li\u003e\n  \u003cli\u003ePreservative-Free\u003c\/li\u003e\n  \u003cli\u003ePhthalate-Free\u003c\/li\u003e\n  \u003cli\u003eDye-Free\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nFor diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. Three day treatment for cradle cap, apply a thick layer of ointment on clean, dry scalp and cover with an all-cotton cap. Reapply twice daily covering with cap after each application. Do not wash hair until the fourth day. After shampooing, gently comb out dry skin. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.\u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119475478698,"sku":"144424","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/sml-ointment-2_1024x1024_eb3ce78d-ab5d-4d69-9bbc-409193a82bdc.jpg?v=1776978706"},{"product_id":"ultimate-baby-cleansing-cloths-72ct","title":"Ultimate Baby Cleansing Cloths, 72ct","description":"\u003cul\u003e\n  \u003cli\u003e Luxuriously thick, petal-soft cloths are soaked in a mild, alcohol-free, plant-based, no-rinse solution consisting of gentle cleansers and nourishing moisturizers that tenderly soothe and hydrate sensitive skin, leaving it clean and supple.\u003c\/li\u003e\n  \u003cli\u003eNatural and gentle preservatives safeguard wipes from waterborne contamination.\u003c\/li\u003e\n  \u003cli\u003eSoothes and hydrates skin with vitamin E, aloe and chamomile.\u003c\/li\u003e\n  \u003cli\u003eSafe to use on baby's face, body and bottom.\u003c\/li\u003e\n  \u003cli\u003eOur plant-based formula is made without added Dyes, Chlorine, Parabens, Sulfates, and Phthalates. \u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nExcellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment. \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119493730474,"sku":"144425","price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/681FF1FD-E910-413F-A851-82BA24E4C756.jpg?v=1776978701"},{"product_id":"ultra-safe-laundry-detergent-8oz","title":"Ultra-Safe Laundry Detergent, 8oz","description":"\u003cul\u003e\n  \u003cli\u003ePlant-based formula with strong stain-fighting enzymes naturally removes stains and odors.\u003c\/li\u003e\n  \u003cli\u003eHighly effective product that helps protect fabric integrity.\u003c\/li\u003e\n  \u003cli\u003eSafe and gentle for baby's delicate skin.\u003c\/li\u003e\n  \u003cli\u003eSafe means no added sulfates, dyes, formaldehyde, phosphates, phthalates, optical brighteners, or 1.4-dioxane.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly means biodegradable; nothing but goodness!\u003c\/li\u003e\n  \u003cli\u003eDeveloped for both high efficiency (h.e.) and conventional washing machines.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nDeveloped for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use. \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119496876202,"sku":"144426","price":7.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/laundry-detergent-8oz_720x_4c388784-de5f-45e6-bdb9-6fffdbab2603.png?v=1776978690"},{"product_id":"ultra-safe-laundry-detergent-32oz","title":"Ultra-Safe Laundry Detergent, 32oz","description":"\u003cul\u003e\n  \u003cli\u003ePlant-based formula with strong stain-fighting enzymes naturally removes stains and odors.\u003c\/li\u003e\n  \u003cli\u003eHighly effective product that helps protect fabric integrity.\u003c\/li\u003e\n  \u003cli\u003eSafe and gentle for baby's delicate skin.\u003c\/li\u003e\n  \u003cli\u003eSafe means no added sulfates, dyes, formaldehyde, phosphates, phthalates, optical brighteners, or 1.4-dioxane.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly means biodegradable; nothing but goodness!\u003c\/li\u003e\n  \u003cli\u003eDeveloped for both high efficiency (h.e.) and conventional washing machines.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nDeveloped for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use. \u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":46119496974506,"sku":"144427","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/laundry-detergent-32oz_1800x1800_1024x1024_263c35d7-92d5-49e1-bf88-67375af0a06d.jpg?v=1779896163"},{"product_id":"ultimate-ointment-3-4oz","title":"Ultimate Ointment, 3.4oz","description":"\u003cul\u003e\n  \u003cli\u003e Awarded the Seal of Acceptance by the National Eczema Association.\u003c\/li\u003e\n  \u003cli\u003eThis fragrance- and steroid-free, over-the-counter product helps soothe “the itch.”\u003c\/li\u003e\n  \u003cli\u003eActive ingredient Zinc Oxide helps protect and enhance the natural healing process.\u003c\/li\u003e\n  \u003cli\u003eCreates a moisture-repellent barrier between the skin and sources of irritation.\u003c\/li\u003e\n  \u003cli\u003eNatural anti-inflammatories, bisabolol, and allantoin, help to reduce redness and inflammation.\u003c\/li\u003e\n  \u003cli\u003eDeveloped for eczema and diaper rash, as well as cracked, ultra-dry, and chapped skin.\u003c\/li\u003e\n  \u003cli\u003eParaben-Free\u003c\/li\u003e\n  \u003cli\u003ePreservative-Free\u003c\/li\u003e\n  \u003cli\u003ePhthalate-Free\u003c\/li\u003e\n  \u003cli\u003eDye-Free\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested\u003c\/li\u003e\n  \u003cli\u003ePediatrician-tested\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic\u003c\/li\u003e\n  \u003cli\u003eCruelty-free\u003c\/li\u003e\n  \u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003cstrong\u003edirections\u003c\/strong\u003e\u003cbr\u003e\nFor diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. Three day treatment for cradle cap, apply a thick layer of ointment on clean, dry scalp and cover with an all-cotton cap. Reapply twice daily covering with cap after each application. Do not wash hair until the fourth day. After shampooing, gently comb out dry skin. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.\u003c\/p\u003e","brand":"Noodle \u0026 Boo","offers":[{"title":"Default Title","offer_id":47388021129386,"sku":"150710","price":12.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/files\/1f4af18b-2637-46ed-8112-9bb76cb86aa9_01afcbfa_64e26d345fe017a4628f0209dd6264abc2088e3551226114916deccfec0959da.jpg?v=1776978696"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0020\/6536\/7107\/collections\/4_663e095a-c452-4c59-87c5-1ccd74b18ddb.png?v=1777306302","url":"https:\/\/phinashop.com\/collections\/baby-care-26.oembed","provider":"Phina Shop","version":"1.0","type":"link"}