Shop Play Essentials
Play More. Imagine More. Love Every Minute.
Play is where childhood magic happens — and our Play collection is filled with the toys, books, puzzles, and stuffed animals that make it extraordinary. Every item is thoughtfully chosen to spark imagination, encourage creativity, and bring genuine joy to the little ones who receive them. Whether you're shopping for a birthday, a holiday, or simply because they deserve something wonderful, you'll find the most delightful, quality-chosen play finds for every age and every interest right here at Phina.
196 products
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196 products
196 products
Blur is a soft, billowy, calming focus putty that is available in 6 vibrant hues. Each putty comes in a matching colored case to neatly store and take easily on the go.
This holiday collection features a "Jolly Trio" design that includes a cute Santa Claus, a reindeer, and a snowman made from TPR rubber.
This Unicorn Grab & Go Dough Jar comes with our amazing all-natural sensory dough and a separate screw-on jar filled with everything you need to make the cutest little gardening scene!
It is perfect for everyday play, on-the-go entertainment, Easter baskets and class gifts!
Notes:
- Store play dough in included air tight jars to keep it fresh for 3+ months
- Items may vary slightly from kit to kit and will not exactly match the pictures
- Our dough is natural with no preservatives, so it will not last forever
- To prolong freshness, you can store dough in the fridge
- If your dough gets dry, add warm water & knead
- All of our sensory dough is scented
Warning: Choking Hazard - small parts. Not intended for kids under the age of 3.
Our Grab & Go Dough Jars are a new YWF product, and we love them so much! The Mermaid Grab & Go Dough Jars come with one jar of our amazing all-natural sensory dough and a separate screw-on jar filled with everything you need to make the cutest under the sea scene!
It is perfect for everyday play, on-the-go entertainment, party favors, stocking stuffers and class gifts!
Notes:
- Store play dough in included air tight jars to keep it fresh for 3+ months
- Items may vary slightly from kit to kit and will not exactly match the pictures
- Our dough is natural with no preservatives, so it will not last forever
- To prolong freshness, you can store dough in the fridge
- If your dough gets dry, add warm water & knead
- All of our sensory dough is scented
Warning: Choking Hazard - small parts. Not intended for kids under the age of 3.
Meet the most popular teddy bear Jellycat of them all, Bartholomew Bear! Kind, gentle, brave and full of heart, he’s always 200% there for his friends – like Bashful Bunny and Ricky Rain Frog.
As well as this classic look, Bartholomew Bear comes in various adorable outfits and costumes – including natty jumpers that can be personalized!
Expect to share deliciously soft hugs till you drift off to sleep.
Product Details:
Dimensions: 10.2in x 4.7in x 3.1in
Sitting Height: 8in
Main Materials: Polyester
Inner Filling: Polyester Fibers, PE Beans
Hard Eye
In preparation for his upcoming forest quest, Amuseables Peanut decided to “gear up” in a Yeti Outfit – just in case anything went bump in the night outside his tent and needed a firm talking to.
It kept his head toasty warm. It gave him confidence (more than usual). It... partially obscured his eyes. After negotiating a tree with particularly thick roots, he hit a wall – a large, furry wall with a huge grin – which caught him before he fell.
Peanut was speechless! And even more so when Bretti Yeti invited him back to his treehouse for a cup of tea. It’s not often you get to meet a legend: let alone run into one.
- Dimensions: 5.9in x 2.8in x 2.4in
- Sitting Height: 4in
- Main Materials: Polyester
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Amuseables Planet Mars has a reputation as a bit of a grump.
Those colossal eyebrows – which exaggerate his every emotion – haven’t helped. Others mistake his slight curiosity for complete surprise, or mild perplexion as all-out bewilderment. He can’t help having a resting frown face...
But since making contact with the other Jellies, they’ve realized he’s a big red softie at heart (just don’t ask his opinions on Venus...)
Product Details
Dimensions: 6.3in x 5.1in x 4.7in
Sitting Height: 5in
Main Materials: Polyester
Inner Filling: Polyester Fibers, PE Beans
Hard Eye
Behind that delicate blush, Amuseables Peach is the most discerning fruit critic Jellycat has ever seen…
From cobbler to chutney, she’s reviewed it all, with velvet notebook to hand and a sticky stance on compotes. She once got into a polite but passionate debate with Amuseables Banana about jam versus jelly. Her niece, Amuseables Cherry, thinks she should just start her own show. She’s thinking about it.
She may be sweet, but she’s got a pit of strong opinions!
Product Details
- Dimensions: 5.5in x 4.3in x 4.3in
- Sitting Height: 4in
- Main Materials: Polyester, Cotton
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Bubba the Crawfish – New Orleans Crawfish Plush
Say hello to Bubba the Crawfish, your newest cuddly crustacean companion straight from the heart of Louisiana! With his bright crawfish-red color, soft claws, and sweet stitched smile, Bubba is always ready for hugs, playtime, and a little Southern charm.
Made from ultra-soft plush fabric, Bubba features adorable details like raised claws, tiny legs, and wired antennae that make him extra lovable from every angle. His gently squishy body is perfect for little hands, while his seated design makes him just as happy lounging on beds, shelves, or desks.
Whether you’re shopping for a New Orleans–inspired gift, a fun plush for little ones, or a cute reminder of crawfish boils and bayou vibes, Bubba the Crawfish is ready to pinch a spot in your heart. Perfect for play, snuggles, or gifting—no seasoning required.
𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
• Sits 8" tall not including antennae
• Ultra-soft plush fabric – cozy and cuddly
• Perfect for Louisiana gifts
A natural-born optimist, Amuseables Siofra Shamrock, can find the silver lining in any situation. Her glass isn’t half full; it’s positively overflowing (with something green and sparkly, most likely).
She works as a Morale Officer at the Jellycat Garden Society, where her job is to keep spirits blooming. Even Timmy Turtle can’t help but feel a little lighter when they chat.
So, if you ever find yourself in need of some pep, Siofra’s the clover for you!
Product Details
- Dimensions: 4.7in x 5.9in x 3.1in
- Sitting Height: 3in
- Main Materials: Polyester, Cotton
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Meet the King Cake SquishySnuggle – your sweetest Mardi Gras companion! Measuring 7 inches wide and 6 inches tall when sitting, this adorable king cake stuffed animal brings carnival magic straight to your arms. With pastel icing details, rosy cheeks, and a glittery golden crown, this Mardi Gras plush is always ready to celebrate—whether it’s Fat Tuesday, a birthday, or just a day that needs a little sparkle. Made from ultra-soft plush fabric and weighted with beads in the bottom, the King Cake Squishy sits perfectly wherever you place him. He’s soft, squishy, and the perfect cuddle buddy for kids and adults alike—great for playtime, naptime, or as a festive décor piece during Mardi Gras season. Whether you’re searching for a unique Louisiana gift, a fun Mardi Gras souvenir, or a collectible carnival plush toy, the King Cake Squishy is here to spread joy and sweetness all year long.
Features:
* 7" wide x 6" tall when sitting – perfectly sized for hugs and display
* Weighted with beads in the bottom so he sits upright
* Ultra-soft plush fabric – cozy and huggable
* Makes a fun Mardi Gras gift, Louisiana souvenir, or carnival collectible
* Bright, colorful, and full of carnival cheer – the ultimate king cake stuffed animal Bring home the King Cake Squishy plush and let the good times cuddle! 🎭✨
The Pet Shop Grab & Go Dough Jars come with one jar of our amazing all-natural sensory dough and a separate screw-on jar filled with everything you need to make the cutest scene!
It is perfect for everyday play, on-the-go entertainment, party favors, stocking stuffers and class gifts!
Notes:
Store play dough in included air tight jars to keep it fresh for 3+ months
Items may vary slightly from kit to kit and will not exactly match the pictures
Our dough is natural with no preservatives, so it will not last forever
To prolong freshness, you can store dough in the fridge
If your dough gets dry, add warm water & knead
All of our sensory dough is scented
Warning: Choking Hazard - small parts. Not intended for kids under the age of 3.
Say cheese… and squeeze it too! The Big Cheese Large Squishy is a hilariously fun, oversized fidget toy shaped like everyone’s favorite dairy delight. With its super-soft, slow-rising texture, every squeeze delivers a satisfyingly squishy experience that slowly bounces back for endless stress relief and hands-on fun.
Discover the ultimate beauty essentials with this all-in-one travel set. The Hot Focus Travel Body Glow in Bowtiful delivers a radiant shimmer to your complexion, while the facial moisturizer hydrates and nourishes delicate skin. Pamper yourself with a rich body butter for silky softness, a luxurious lip mask for plump lips, and a refreshing hair and body mist to complete your routine. Everything you need for glowing skin and self-care on the go.
Warmies® Plush are fully microwavable to provide hours of soothing warmth and comfort. Warmies make an ideal gift for all ages.
Quick Facts:
- Soothes, Warms and Comforts
- Plush Scented with Real French Lavender
- Chill in a Freezer for Cooling Relief
- Safe for all Ages
- Dimensions: 4”x10”x19”
- Weight: 2lbs
Use and Care
Simply heat up Warmies in your microwave for up to 90 sec. Ensure that your microwave is clean and your turntable can rotate freely. Use the heating guide attached to your Warmies for proper heating time. Enjoy the soothing warmth for up to 2 hours, reheat when the product is at room temperature. To use as an ice-pack, place your Warmies within a grip seal freezer bag and place in the freezer for 2-3 hours. This will help to ease bruises and sprains and also reduce temperature.
Contains carefully selected organic filling material and dried French lavender. Surface wash only with a lightly damp cloth. DO NOT immerse in water, or wash in a washing machine, as this will harm the filling material. Find more use and care information on Warmies Care Guide page.
It’s hot in Louisiana―hotter than a beignet, hotter than an alligator’s back, hotter than Maw-Maw’s red beans and rice! Young children in the Bayou State will certainly relate to all the heat comparisons in this delightfully illustrated board book.
A super fun and bright shaped 12 piece puzzle (with gorgeous foiling detail!) in a brilliant reusable box, complete with magnetic closure and a great little handle to carry it around!
Key features:
Improves hand/eye coordination
Improves cognitive and memory skills
Beautifully foiling detail on the puzzle and box
Chunky, easy to hold puzzle pieces
High quality reusable box - complete with handle!
Suitable for 2+
Eco-friendly features:
FSC certified
Fully recyclable
Dimensions:
Box size: 4.4 x 2.7 x 5.5”
Approximate puzzle size: 4 x 9.4”
This premium craft set includes everything you need to start bedazzle creations right away. As a versatile bedazzle kit, it comes with premium rhinestones, strong adhesive, picking pencil, tweezers, and a storage organizer for endless DIY possibilities.
Includes:
20,000 assorted flat back rhinestones
Industrial Strength B-7000 glue
Easy gem grab tool
Tweezers
Ages 8+ with adult supervision
Since she was a chick, Keli Pelican dreamt of having her own talk show. She got her start interviewing Chip Seagull about the fanciest foods he’d stolen from beachgoers (answer: mushy peas and a battered sausage).
These days, she’s the beloved host of The Beak, securing all the showbiz scoop from the who’s who of Jellies.
Her dream guest? Ricky Rain Frog. She’s sent several polite letters inviting him for a chat, but so far, the only response has been “Do I have to leave the house?”. One day…
Product Details
- Dimensions: 13.4in x 5.5in x 11in
- Sitting Height: 11in
- Main Materials: Polyester
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Amuseables Soyella Edamame Bean is the spirited cousin of Amuseables Bean. When these two meet, the energy skyrockets. She’s sleek, strong and just a touch faster than him, always ready to turn a stroll into a sprint and a giggle into a game.
Competitive? Absolutely. But her younger cousin’s sunny outlook keeps Soyella grounded, nudging her to laugh at herself and kick back when she gets too focused on winning.
Together they prove life’s best when shared... and not taken too seriously.
Product Details
- Dimensions: 5.1in x 2.4in x 2in
- Sitting Height: 3in
- Main Materials: Polyester
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Amuseables Horatio Pistachio comes from a fine family. He’ll tell you (politely!) that pistachios are technically seeds, not nuts, and that his lineage traces back to an orchard in southern Italy.
Despite the grand name, Horatio’s always been shy – until a craft chocolate course helped him come out of his shell. Now, whether hand-rolling truffles to pouring viral Dubai-style slabs, he’s happiest in the kitchen: sticky, smiling, and confident.
He’s brought you a batch to try. Be kind – he’s still learning to temper!
Product Details
Dimensions: 5.5in x 3.1in x 3.1in
Sitting Height: 4in
Main Materials: Polyester
Inner Filling: Polyester Fibers, PE Beans
Hard Eye
None of the Jellies are quite sure where he came from, but one day Amuseables Boiled Egg Scientist Outfit turned round to discover Zyllan Alien smiling back at her!
Possessing galactic green fuzz and limbs with out-of-this-world flexibility, Zyllan has proven himself a vital addition to the crew.
He doesn’t have the vocal cords to talk, but he’s picked up sign language in no time... and can even convey the odd word telepathically. One thing is clear: he comes in peace!
Product Details
Dimensions: 11.4in x 3.1in x 2.8in
Sitting Height: 7in
Main Materials: Polyester
Inner Filling: Polyester Fibers, PE Beans
Hard Eye
Amuseables Carole Canelé is no ordinary pastry – she’s a crème-de-la-crème craftswoman. Having traded the kitchen for a studio bench, she now spends her days shaping light itself. Her glasswork is extraordinary: glass vases that shimmer like spun sugar, sculptures that defy gravity itself...
Her friends don’t quite understand how she does it (Amuseables Brigitte Brioche thinks it must be magic), but Carole just smiles. Precision, patience and a steady hand – that’s her secret recipe.
A perfectionist at heart, she proves beauty isn’t baked: it’s beautifully made.
Product Details
- Dimensions: 4.3in x 3.5in x 3.1in
- Sitting Height: 3in
- Main Materials: Polyester
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye
Trusted across the galaxy to deliver urgent messages – and maximum fluffocity – bang on time, fiery courier Amuseables Space Comet has no shortage of work.
The long-distance commuting doesn't bother her... as long as she has regular opportunities to put her feet up for a breather – and chance to enjoy a calming cup of chamomile tea.
And every four years, like clockwork, she takes a short sabbatical exploring the rings of Saturn. Bliss.
Product Details
Dimensions: 4.3in x 3.5in x 9.1in
Sitting Height: 3in
Main Materials: Polyester, Acrylic, Rayon
Inner Filling: Polyester Fibers, PE Beans
Hard Eye
Say bonjour to Madame Beignet – your sweetest French Quarter friend!
Measuring 7 inches tall when sitting, this charming beignet plush brings New Orleans flavor straight to cuddle time. With her golden-brown “pastry” edges, powdered sugar face, rosy cheeks, and stylish green beret, Madame Beignet is as chic as she is huggable.
Made from ultra-soft plush fabric and weighted with beads in her bottom, Madame Beignet sits perfectly wherever you place her. She’s extra squishy, cozy, and the perfect companion for playtime, naps, or simply adding a sprinkle of NOLA charm to your day.
Whether you’re searching for a fun Louisiana gift, a Mardi Gras souvenir, or a beignet stuffed animal to remind you of Café au Lait mornings in the French Quarter, Madame Beignet is here to serve smiles—no powdered sugar mess required!
Features: • 7" tall when sitting – perfectly sized for hugs and display • Weighted with beads in the bottom so she sits upright • Ultra-soft plush fabric – cozy and huggable • A fun Mardi Gras gift, Louisiana souvenir, or unique collectible plush • Sweet French Quarter style with a cute green beret Bring home Madame Beignet and let a little New Orleans magic sweeten your day! ✨🍩🎭
Say hello to our most famous and loved teddy bear – Bartholomew Bear - as a youngster! His fur is still growing and a lighter tone, but you can already see an adorable nose and twinkling eyes…
Bartholomew Bear Junior loves to dress up and dance! There’s a large dressing up box in his room full of outfits and costumes, made by his artist cousin Leola Bear. His father is a professional musician, which is where Bartholomew gets his love of music and performing.
Bartholomew Bear Junior can be a little on the shy side at first. Please be kind and speak gently. Do encourage him to brush his fur and teeth regularly and continue to work on his reading.
(And, no, he is not allowed too much ‘screen time’!)
Product Details:
- Dimensions: 7.1in x 3.9in x 3.1in
- Sitting Height: 6in
- Main Materials: Polyester
- Inner Filling: Polyester Fibers, PE Beans
- Hard Eye